Firstly the developers who make the game into what it is, they may not come up with the idea but they make it into the game. Looking at some of the main developers you can see that they are well know for the types of games they create and make a name of themselves for that, this gets them more money and more business. Take EA for example, they make hundreds of games and are well know for making film games like lord of the rings as well as sports games such as Fifa and Madden. The EA group has been around since 1982 and is know for being the world’s largest third party publishers. The company made just over 3 billion dollars last year in revenue which made the net income of 76 million dollars.
They make alot more money than other companies due to the fact that they own the right to things such as ESPN which covers all major sports in America. They have a deal to receive all major sports coverage for simulation games first. This means they get to make all the major sports games first so other companies will have to make copies of the games, which will not sell. Another thing they do to make more money is to buy smaller companies which create the same types of games, this way they have no competitors. This clever solutions means that the public don’t end up having lots of the same type of game to choose from, thus filing in the publics demands and making the gaming experience greater as more time can be spent on a games development. (Information sourced from a Wikipedia page)
The second thing we need to consider is the platforms; they have to agree to the game being made so they keep up their reputations for good games on their console. They make new technology to keep the buyers happy and to make more money for them selves. Take the Xbox 360; they released a new console to cover the needs of the public. Once HD TV’s came out they need to be able to play their game content in this high definition, and they needed wireless controllers to add to the fun of playing on the console. It also lets them charge more for the games as the public think they are new so must be more expensive. Although it does used backwards compatibility letting you play on the old Xbox games.
The other major thing that must be considered is the online gaming market, this consists of different things, firstly there is pure online games and then there is console games that can be played online.
The pure online games make money out of the subscription to the game where as the console games make money either from a subscription to the console internet usage or make no money at all. The Xbox 360 has ‘Xbox Live’ this costs around £40 a year, this gives you access to the other games and lets you have clans and is better organized than the other consoles, the PS3 uses normal internet so the interactivity is no so organized, this is similar to the wii, although the wii doesn’t have such a vast online network of players.
No comments:
Post a Comment